Modern music video inspiration

The image to the left is taken from artist Avicii's  music video for the song Waiting For Love. I have researched several narrative music videos which use an older actor to see how they are put together. The video for Waiting For Love is unique, following an elderly man on his mobility scooter journeying to his wife. I liked this video given the bright use of colour, light and the
varied locations but felt that it was a bit too niche and spectacle.

The music video that I feel best represents the kind of look I am aiming for is Jamie Lawson's 'Wasn't Expecting That'. The song has been massively popular with over 8 million YouTube views and was rereleased under Ed Sheeran's management with a new music video in 2015, having been originally released in 2011. The song then reached the top 10 charts, peaking at number 6 in the UK. This has given me a sense of reassurance as this video is massively popular with teenagers/ young adults who are my main target audience - therefore I know that a video featuring an older couple, as well as my young actor/ artist are popular and will hopefully be well received. What I love about the video is the cross generational theme and transitions looking back on the elderly couple's life. The key difference between my video and this, is my storyline is not as deeply explored and it is not nearly as emotional as this video, but the exploration of relationships between young and old is something that I am hoping to achieve with my music video. Moreover, I do not want the narrative of my video to overwhelm it either and I am attempting to find a good balance between narrative and performance within the editing stage.