Album Covers
I have been influenced by the media product of album covers. Album covers come in a variety of forms, lots of albums use artwork or a typical shot of the artist, however I was influenced by these two album covers as they are different to the norm. I specifically liked Katy Perry's 'Prism' album cover given the combination of a usual shot of the artist and the interesting use of bleaching and colour in the background which gives the cover a creative feel. Equally, I enjoyed the creative nature of Ben Howard's 'Every Kingdom' as it is alternative to the typical album cover and the use of water and lighting give the cover an ethereal feel. Overall I was influenced by these media products as they subvert the stereotypical 'headshot' image used on an album colour and I would like to experiment with lighting and colour to make a creative album cover when it comes to making the digipack for my own music video.
Creative Videos
I researched creative music videos and found that I was influenced especially by a certain few, the video for Naughty Boy ft Beyonce and Arrows' 'Runnin' is massively popular already for its alternative nature, the video has been live since the 17th September 2015 and already has over 12 million views on Youtube. I have enclosed below the link to the video - please watch!
https://www.youtube.com/watch?v=1RNftSQj4cM
These screenshots capture what I found so influential about this video. The video has a transfixing quality and the audience cannot look away, the unusual use of nature and the sea is mesmerising and produces a beautiful effect, in terms of the use of movement, colour and lighting which I found to be particularly effective and influenced me to want to involve nature in some way within my music video.
Moreover, alongside the spectacle nature of the video is a narrative storyline which is demonstrated in this screenshot. The video influenced me as despite being so creative it was also able to portray a strong narrative/romantic storyline which gives the video an added depth and it therefore conforms to certain generic conventions of the genre - although the slow pace of the editing and lack of frequent cuts give the overall appearance of a short film, more than a traditional music video.
I also enjoyed the alternative and creative nature of Taylor Swifts' newest single, 'Wildest Dreams'. The video has been live since the 30th August 2015 and currently has over 84 million views. I have posted the link below, please watch
https://www.youtube.com/watch?v=IdneKLhsWOQ
The video for 'Wildest Dreams' is unique for its extensive narrative sequences and exotic location. The video follows a 1950's movie star theme which is carried throughout, but the parts of the video which influenced me most were images like this; the focus on lighting and filming with the setting of the sun combined with bleaching gives an interesting lighting effect which appealed to me.
I researched creative music videos and found that I was influenced especially by a certain few, the video for Naughty Boy ft Beyonce and Arrows' 'Runnin' is massively popular already for its alternative nature, the video has been live since the 17th September 2015 and already has over 12 million views on Youtube. I have enclosed below the link to the video - please watch!
https://www.youtube.com/watch?v=1RNftSQj4cM
Moreover, alongside the spectacle nature of the video is a narrative storyline which is demonstrated in this screenshot. The video influenced me as despite being so creative it was also able to portray a strong narrative/romantic storyline which gives the video an added depth and it therefore conforms to certain generic conventions of the genre - although the slow pace of the editing and lack of frequent cuts give the overall appearance of a short film, more than a traditional music video.
I also enjoyed the alternative and creative nature of Taylor Swifts' newest single, 'Wildest Dreams'. The video has been live since the 30th August 2015 and currently has over 84 million views. I have posted the link below, please watch
https://www.youtube.com/watch?v=IdneKLhsWOQ
The last creative music video I researched is Justin Bieber ft Skrillex's 'Where are you now'. The video was posted on the 29th of June 2015, and has over 180 million views on Youtube, the most of all the videos I have researched and the unique nature of the video is evidently why. The link is posted below - please watch.
https://www.youtube.com/watch?v=nntGTK2Fhb0
The video for Bieber's 'Where are you now' is especially unique given its experimentation with animation and CGI. I particularly like the creative element of this video, in which there is an animation sequence whereby the audience can stop the video at any time and a different drawing on Bieber's image as seen in the screenshot can be viewed.
The video also focuses on lighting and using this in different ways. I especially enjoyed this sequence of the video because of the use of a projector to create a new image, like an overlay on top of the shots of Justin. The combination of projector and overlay allows for a new image to be created - an artistic outcome of paint splatters and pattern is produced which is an unusual element of a music video.
Adverts
Certain adverts, although not for music videos have influenced me also. The full advert for Chanel, 'Bleu Du Chanel' is directed by iconic movie director Martin Scorsese (who has also worked with artists such as Michael Jackson) and is interesting given its narrative theme throughout. The reason this advert, and others like it have influenced me is the use of a flashback sequence, incorporating lots of post production editing techniques such as ultra violet, bleaching, black and white filters extc. to give a nostalgic feel to the main characters' memories.
I have also enjoyed and been influenced by the narrative nature of other adverts such as the galaxy advert, which uses CGI of Audrey Hepburn to promote the product. However, what I enjoyed most was the narrative storyline within the advert, this too is what I enjoyed about the Chanel no 5 advert, combined with the high key lighting and cinematography. I have posted the links for both of these adverts below.
https://www.youtube.com/watch?v=gx9eDoS76LM
https://www.youtube.com/watch?v=8asRWe5XNw8
What I have taken from my research into the adverts that have influenced me, is that I feel a narrative storyline is particularly enjoyed by the audience, and is what I hope to incorporate in some way into my own music video, as well as experimenting with and focusing on lighting and colour.
Type of music - The genre/ sound
Within my music video, I intend to use a piano as a key part of the video - therefore although I have not yet chosen my song I know what kind of music I will be looking at to fit my vision. The kind of music that has influenced me in this project, and I feel will best fit the ideas I have my video is more classical / ballad/folk like than say a pop song. The type of artist who I envisage fitting this sound are male artists like; John legend, Ed Sheeran, Ben Howard, James Bay and George Ezra, whilst the female artists I would associate with this would be artists such as; Taylor Swift, Rachel Platten and Gabrielle Aplin.
Type of music - The genre/ sound
Within my music video, I intend to use a piano as a key part of the video - therefore although I have not yet chosen my song I know what kind of music I will be looking at to fit my vision. The kind of music that has influenced me in this project, and I feel will best fit the ideas I have my video is more classical / ballad/folk like than say a pop song. The type of artist who I envisage fitting this sound are male artists like; John legend, Ed Sheeran, Ben Howard, James Bay and George Ezra, whilst the female artists I would associate with this would be artists such as; Taylor Swift, Rachel Platten and Gabrielle Aplin.
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